Top 5 Beauty Retail iOS Apps in Ghana for Q1 2022

In the first quarter of 2022, the top 5 beauty retail iOS apps in Ghana showed varied performance in terms of downloads and active user trends. Below, we take a closer look at the data for each app, provided by Sensor Tower.

Shoppe LK saw a fluctuating download trend throughout the quarter. Weekly downloads started at 6 in the last week of December and peaked at 38 in the last week of February. Active users for the app increased from 11 in early January to 35 in early March but saw a decline later in the month.

Oriflame Getting Started experienced a notable spike in downloads with 32 in mid-January. The app's downloads varied, reaching as low as zero in certain weeks but maintaining an overall presence in the market.

7/24 Perfumes Shopping App had modest download numbers, with a high of 14 downloads in the third week of February. The app experienced multiple weeks with zero downloads, indicating inconsistent user acquisition.

Nykaa – Makeup/Beauty Shopping showed minimal download activity, with a peak of 9 downloads at the end of January. Active user data was sparse, suggesting limited engagement on the platform.

HushD recorded low download numbers, with a maximum of 4 downloads in late January and late February. The app's download activity was otherwise minimal, indicating a need for increased visibility.

For more detailed insights and data, visit Sensor Tower.